National Trade Marketing Manager

Hiring for Leading FMCG Organisation

4 - 9 Years

Job Description

  • Trade Marketing Calendar, Understanding Brand Strategies and incorporating them in the ABP
  • Volume and Value Planning-ASP
  • Activity Planning, Deployment, Execution & Analysis - Track & review the performance & take corrective actions
  • Trade Marketing Process Note- Creation, Implementation and Review of set SOPs Ensure presence & display of products at retailers as per our norms
  • Planning of all Trade Marketing Activities for the Alternate Trade Channel, Coordinate with the concerned Marketing personnel for the required approvals
  • New product launches, NPI Docket, GTM Plan and Brand Promotion to get the desired brand visibility
  • Planning the BTL activities as per the aligned Brand Team agenda
  • Proposing the Activity as per the ASP plan well in advance as per Process SOP and translating them for success in the market through proper sales execution.
  • Planning budgets and effective execution of the same for maximizing the output,
  • Understanding Brand Strategies and to plan Brand-wise Quarterly/Monthly activity plans in line with ASP and the special activity after identifying the business opportunity Analysis.
  • Analysis of every activity executed in Alternate Trade Channel and sharing the key learnings.
  • Coordinate with Marketing and discuss the outcome of every activity and to take corrective Measures.
  • Observe, Record and Analyze the Competitor Strategies and Brand execution. 
  • Plan, Develop, Deploy and Analyze the Optimum Trade Marketing Activities to Improve the Overall business
  • Track and Analyze the Overall In-Store Executions and NPI performance

Perks and Benefits 

Best In Industry

Salary: Not Disclosed by Recruiter

Industry:FMCG / Foods / Beverage

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Marketing

Role:Product/Brand Manager


Desired Candidate Profile

Please refer to the Job description above


UG:Any Graduate

PG:MBA/PGDM - Any Specialization

Doctorate:Doctorate Not Required

Company Profile


SnapSeaarch (formerly known as Pharmahood Consultants) operates as an extended HR arm for its clients, providing Recruitment services to MNCs and Business Conglomerates across India. The organization was founded in 2003 for serving mainly the Healthcare sector and has since grown the company in this decade's time to serve 17 different industry verticals today. Today SnapSeaarch is amongst the "Top 3 Preferred Recruitment Services Partner" for its long-standing clients. SnapSeaarch has been known in the executive search names through its Process, People and Passion to mark a difference in each and every assignment takes up. All 3 Ps at SnapSeaarch marks difference with their quality uncompromised for the entire process.
View Contact Details+

Recruiter Name:Amanpreet Kaur

Contact Company:SnapSeaarch


Address :8th floor, 807, ABHISHREE ADROIT,, NEAR SUNRISE MALL, JUDGES BUNGLOW ROAD,, SATELLITE, Ahmedabad, Gujarat,, AHMEDABAD, Gujarat - 380015,India